Innovations for the floristry trade
+ + + Best Practice Award to be presented for the first time today
Premiere: At IPM ESSEN, the Best Practice Award for floral requirements will be presented for the first time in cooperation with Fachverband Deutscher Floristen e.V. - Bundesverband. This idealistic marketing award honors innovation and industry expertise in eight different categories and offers valuable orientation for the floristry trade.
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A jury of experts has reviewed all entries to recognize the most practical products with the greatest sales potential for the floristry trade in each category. The winners will be announced and officially honored on the first day of the fair at 5:00 pm at stand 5B14. All participating products will be presented in a special exhibition area in Hall 5 for the entire duration of the trade fair.
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